01 / Before launch
Review a product before its Japan launch
Bring your product concept and current design proposals. We can discuss how clearly they express the product’s features and what to revisit before launch.
Concept & Design Consulting / Tokyo
Product design consulting
for your plans in Japan.
Develop your product concept, review existing designs or plan a prototype with a Tokyo-based design partner. We work with overseas product teams in English and Japanese.
Sending an enquiry does not incur a fee.
For Overseas Product Teams
What design support
does your product need?
You may be preparing to introduce an existing product, developing a new concept or deciding what to prototype. Tell us what you are planning in Japan and where you need design input.
Work can focus on a product concept, a review of existing designs or a prototype plan. We agree on the questions, deliverables and scope before starting.
What we can discuss
02 / Brand identity
Adapt the design while keeping your brand identity
Share your brand’s visual identity and plans for Japan. We can discuss what should stay consistent and where the product or its presentation could be adapted.
03 / Before production
Set a direction before packaging or web design
Discuss the audience, the message and any visual references or early ideas. We can review the design priorities before you brief your production team.
Related design work
Online consultation for overseas teams exploring Japan
| For | Overseas product and brand teams considering Japan |
|---|---|
| Scope | Advice during the session on one product or one topic |
| Format | 60-minute online call with screen sharing |
| Indicative fee | JPY 50,000 total |
Get advice on your product concept, design proposals or how to approach a prototype. We confirm the fee and scope before the session. Concept development, design work and written deliverables are quoted separately.
Sending an enquiry does not incur a fee.
Discuss your Japan plansWho We Work With
Design advice alongside
your existing team.
You can bring an existing product, design proposal or unfinished brief. We work with business leaders and product teams to define the design questions and agree on what to address.
We can advise alongside your in-house team or existing production partners. Businesses in Japan, agencies and teams developing brands or spaces are also welcome.
How We Can Help
Concept development,
design reviews and prototype planning.
We agree on the scope to suit your brief and the team already in place.
Develop the design concept
Define what the product should express, who it is for and how it will be used. Develop the concept in words and visual references that your team can discuss.
Possible scopeConcept statements, design direction, and visual reference development
Review and refine the direction
Review existing designs against your brief. Compare proposals, discuss how clearly they express the product concept and identify what needs further work.
Possible scopeEarly-stage reviews, comparison of design options, and advice on creative direction
Plan how to prototype the idea
Discuss what a prototype needs to show, how it could be made and what design work is needed first. Our advice draws on experience in product design and fabrication.
Possible scopePrototype planning, design development and advice on production
Selected Experience
Product design experience.
International collaboration.
Examples of product concepts and prototype fabrication, followed by collaboration with an overseas production team on a commercial in Japan.
Role: Concept / Product Design
Pet Furniture
Furniture concepts developed with anicom, including thrones and a miniature desk with a built-in couch. The designs for initial production took a more restrained, contemporary approach.
View the concept and design work
Role: Product Design / Prototyping
Rapyuta Robotics
Exterior and product design, prototyping and fabrication for a drone-related project in 2017.
View the design and prototype work
Role: VFX Consultation / Fire Effects
Mastercard commercial
VFX consultation and on-set fire effects for a 2019 commercial in Japan, working with Australia’s Milkmoney.tv and Bento-labs.
View the international production workThis portfolio includes work by James Allen Wright before WRIGHT DESIGN llc was incorporated.
Working Together
Start with the question
you are trying to answer.
After your enquiry, we discuss the brief and propose a scope and process for your project.
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Share the context
Tell us about your product, your plans for Japan, the design question, timing and the team involved. You do not need a finished brief.
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Agree on the scope
Agree on the questions to address, the deliverables and the process: for example, concept development, a design review or prototype planning.
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Explore and review
Develop the agreed concepts or review the design proposals, then discuss the options with your team.
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Define what comes next
Review the work together and discuss any further design development, prototyping or production support.
Before You Get In Touch
Questions before we begin
Can we talk before the brief is fully defined?
Yes. Share what you are considering and where you are uncertain. We can discuss the support needed to shape the initial concept and clarify the design questions.
Can you advise a team that is already doing the design?
Yes. You can approach us for concept or design reviews while continuing with your internal team or existing production partners. We agree on the scope around your brief and available materials.
Does the project have to be about entering Japan?
No. We also welcome projects from businesses, agencies, production teams, and space operators in Japan. Tell us about the product, brand, or experience you are developing.
Start a Conversation
Discuss the design for
your plans in Japan.
Tell us about your product, what you are planning in Japan and where design input would help. Include a product link, relevant design materials or your intended timing if available.
Sending an enquiry does not incur a fee.